Large affiliate organisations have outgrown generic reporting tools. You have proprietary models, internal BI systems, and data science teams that need raw, structured data — not a dashboard someone else designed. Voonix gives you the foundation, and full API access to build everything on top of it.
The problem with closed affiliate platforms
Most affiliate data platforms are built around a single premise: here’s your data, in our interface, on our terms. For smaller affiliates, that works fine. For large corporate affiliate organisations managing dozens of brands, markets, and internal stakeholders, it’s a fundamental limitation.
Your data science team has models for player value prediction. Your BI team runs custom attribution logic. Your finance department needs data in a specific format for reconciliation. A closed dashboard can’t accommodate any of that — it forces your organisation to work around the tool instead of with it.
What enterprise affiliates actually need:
- Raw, structured data they can pull into their own systems
- The ability to enrich and layer proprietary logic on top of operator data
- Integration with existing BI tools like Tableau, Looker, or Power BI
- Programmatic access — not manual exports
- Flexibility to build internal dashboards and automated reporting
Voonix as your data layer — not your ceiling
Voonix aggregates your affiliate data from all operator partners into a clean, normalised data layer. That’s the foundation. What you build on top of it is entirely up to you.
Through the Voonix API, your team gets programmatic access to all your affiliate data — structured, consistent, and ready to be pulled into whatever systems and workflows you already have in place.
# Pull normalised performance data across all operators
GET /api/v1/performance?
from=2024-01-01&to=2024-01-31&
group_by=operator,geo,brand
# Returns clean, unified data — regardless of operator format
{
“operator”: “BrandX”,
“revenue”: 48200,
“new_players”: 312,
“geo”: “SE”
}
What your team can build with the API
BI integration
Connect to Tableau or Looker
Pull Voonix data directly into your existing BI stack for custom dashboards and executive reporting.
Proprietary modelling
Layer your own logic
Enrich operator data with your own player value models, attribution logic, or forecasting algorithms.
Automation
Eliminate manual reporting
Schedule automated data pulls and push results directly into internal tools, Slack, or finance systems.
Custom dashboards
Build for your stakeholders
Give different teams — finance, marketing, leadership — exactly the view they need, built your way.
Normalised data across every operator
One of the most underrated challenges in iGaming affiliate data is normalisation. Every operator defines metrics differently. What one calls an “active player” another measures differently. Commission structures vary. Currency handling varies.
Voonix handles all of that before the data reaches your API call. Your team gets clean, consistent, comparable data — so you can focus on analysis, not data cleaning.
For organisations that treat data as a competitive advantage
The affiliate organisations that will outperform over the next five years are the ones building proprietary data capabilities today. Voonix gives you the infrastructure to do that — without building operator integrations from scratch, which is expensive, time-consuming, and a maintenance burden your team doesn’t need.
Think of Voonix as the data pipeline. Your team provides the intelligence on top.
Talk to us about API access
If your organisation is ready to move beyond dashboards and build a proper data infrastructure for iGaming affiliate performance, we’d like to hear from you.